
There’s a quiet moment right before the holidays when the air turns crisp, the first twinkle lights appear, and your inbox starts filling with party invites. It’s also the moment you remember the holiday card you meant to send last year… and the year before that. If this is the year you finally want a card that feels like your family—warm, effortless, genuinely you—the secret is simple:
Hire your photographer early.
Not “after the school concert,” not “once we see how the weather looks,” and definitely not “sometime in December.” Early. Because early gives you choice—of dates, of light, of energy—and it gives you time: time for your gallery to be edited, time to design a card you love, time to mail without the rush.
As a photographer, I’m biased—but I’m also practical. Here’s why hiring a pro early pays off at every step, and how to make the most of it so your holiday card arrives with a little sparkle and your shoulders still relaxed.
Phones are wonderful story keepers. But a professional session gives you three advantages that matter most on a holiday card:
Consistent, flattering light. Light is everything. A pro reads the sky, chooses the angle, and positions you so faces glow rather than squint. That’s the difference between “we look tired” and “we look like us, but rested.”
Gentle direction that looks natural. You don’t need to know what to do with your hands (truly). I’ll guide tiny cues—“walk together,” “whisper a secret,” “let’s lean in”—so your photos feel candid but composed. I also know when to pivot if a kid needs movement, a snack, or a joke.
Editing that polishes, not plasticizes. Post-processing balances colour, skin tones, and contrast so your images print beautifully. It’s the invisible work that makes your card feel clean and timeless.
Those three ingredients are hard to DIY under November’s grey skies with kids in sweaters and a dog who wants to explore. Hiring a pro takes them off your plate.

Think of time as the fourth ingredient. When you book early, you get:
The date that fits your family. Little ones have magic windows—after nap, not too close to dinner. Weekends go fast. Early booking means you choose the time that aligns with moods and routines (and golden light).
A weather buffer. The Lower Mainland has opinions. Booking in late October or early November gives us margin to reschedule if the forecast turns. December rarely offers the same flexibility.
Editing and printing peace. Your gallery lands with breathing room. You design, order, and mail without the “will the cards arrive in time?” anxiety.
Wardrobe without panic. Early dates give you a week to gather cozy layers, try outfits on kids, and avoid the last-minute “where’s the other boot?” hunt.
If you’re a planner, this is where Fall Minis shine. We capture variety in a focused window, you get your gallery back quickly, and future-you coasts through December.
Location isn’t just a backdrop; it’s a character in your story. The right place simplifies everything:
Fall Minis at Lafarge Lake (Coquitlam). Gentle paths, big sky, and that gorgeous late-autumn colour. It’s easy to access, stroller-friendly, and full of pockets where kids can move while I shoot. Sessions are 40 minutes with 20 edited images—enough time for a classic portrait, a snuggly candid, kids together, parents together, and a few playful frames you’ll want on the fridge and the card.
Christmas Minis at the Woodstone Winter Chalet. If you’re craving instant holiday magic, this is your set. Twinkle lights, winter textures, and a cozy, movie-scene vibe—without hauling décor. 20 minutes, 8 edited images, and a $50 deposit to lock it in. We move quickly, keep energy high, and finish before anyone gets chilly.
Early booking means you get the date that suits your family and the setting that suits your story.
👉 Book Fall Minis: https://photosbycheryl.com/fall-minis
👉 Reserve Woodstone Christmas Minis: https://photosbycheryl.com/woodstone-winter-chalet
Parents often whisper, “My kids won’t last.” Good news: they don’t need to—if the session is designed for them.
I build sessions around natural attention spans: movement prompts, tiny games, and quick swaps between poses. We get the “everyone-looking” shot early, then relax into candids. I watch hands (no pockets in group shots), fix flyaway hair, and make space for wiggles. For toddlers, snacks that don’t stain are gold (mini marshmallows win every time). For bigger kids and teens, I keep direction light and let personalities lead.
When you hire early, we also pick the right time of day. A well-timed 20–40 minutes beats a rushed, cranky hour every time.

You don’t need matching sweaters. You need harmony.
Choose 2–3 colours plus a neutral (cream, grey, navy, camel).
Lean on texture—knit, denim, corduroy, velvet. Texture photographs like depth and feels festive without screaming “holiday costume.”
Layer for warmth and variety: cardigans, vests, scarves, tights, boots.
Avoid big logos, neon brights, and super-tiny stripes (they can moiré on camera).
Glasses are welcome; if glare worries you, tilt frames down a touch.
Send me a quick snapshot of outfits laid on the bed—I’m happy to tweak. Early booking gives you time to source a missing piece instead of settling for “close enough.”
Here’s how early hiring turns into a painless, pretty card in mailboxes on time:
6–8 weeks before mailing (late Oct / early Nov):
Book your session (Fall Minis or Woodstone Winder Chalet).
Pick your palette; gather outfits.
Add a weather buffer to your calendar.
Session week:
Pack snacks, wipes, a comb, and a cozy blanket.
Plan a simple treat for after (hot chocolate works wonders).
Arrive 5–10 minutes early so we start calm.
1–2 weeks after session:
Your gallery arrives (editing done!).
Choose favourites; I can advise which images fit your card layout best.
Order cards and gift prints.
Early December:
Address, stamp, mail.
Exhale. Enjoy the responses when friends say, “This looks exactly like you.”
That’s the whole ball game. Hiring early keeps you ahead of printers, postage, and the swirl of December schedules.

“We’ll do it ourselves this weekend.”
DIY is perfect for candids at the tree lot. For your card, the margin for error is small—weather shifts, kids tire, and the best light moves quickly. A pro anticipates and adapts so you don’t spend your Saturday troubleshooting.
“We’ll wait until there’s snow.”
Beautiful—if the forecast agrees. But snow is fickle, and so are calendars. Booking a festive set like Woodstone means predictable magic, even when the sky says “rain.”
“Editing is just a filter.”
Editing is colour science, skin tones, and print-ready files. Filters can be fun; professional editing is timeless.
After photographing hundreds of families, I can tell you: the perfect holiday card photo isn’t flawless. It’s honest. It’s the new gap-tooth, the way your toddler tucks their chin when they laugh, the arm your teenager forgets to uncross for one second. It’s closeness, not choreography.
Hiring a photographer lets you be in the photo—not behind the phone, not reminding everyone to smile—just present. That presence is what people feel when they open your card on a cold morning by the mailbox.
If you want the glow of autumn and extra time for variety, Fall Minis at Lafarge Lake are your best friend: 40 minutes, 20 edited images, $317 + GST. A few spots remain before we wrap for the season.
If your heart is set on holiday sparkle with zero setup, step into Christmas Minis at the Woodstone Winter Chalet: 20 minutes, 8 edited images, $197 + GST, $50 deposit to secure your time. We also offer a Cousin Cross-over add-on for $10 per family (+15 minutes, +2 images per family) so everyone leaves with something they love.
Early birds get the dates, the light, and the calm December you promised yourself last year.
👉 Book Fall Minis: https://photosbycheryl.com/fall-minis
👉 Reserve Woodstone Winter Chalet: https://photosbycheryl.com/woodstone-winter-chalet
You don’t need a picture-perfect life to have a perfect holiday card. You need a moment of connection, great light, and someone behind the camera who sees your real, beautiful now. Hire early, and let me handle the rest. When your cards arrive and you slip one on the fridge, you’ll be glad you chose calm over chaos—and you’ll have a photo that still makes you smile next year, and the year after that.